brand + WEBSITE DESIGN

GOODLUK

A hair salon in Chicago specializing in hair extensions. High quality materials, high quality products and a high quality experience. Goodluk is no joke.

Project adjectives:

Sexy
Modern
It Girl
Exclusive
Luxe

Black and white photo of a woman wearing high heels in a crouched position with her head tilted to one side and her mouth slightly open. Overlaid text reads: 'A REBELLION AGAINST THE ORDINARY.'
Collage of artistic and cityscape images, including cherries, a woman with slicked-back hair, a woman with long hair, a night city skyline, a woman with styled hair, a camera monitor with a woman's face, a woman posing, and a red background with a black and white tiger and black panther.
Nighttime cityscape with large digital billboards, including an advertisement for hair products and a message about beauty and outer appearance, above a building with Japanese signage.
Minimalist book cover with light background and centered text reading 'the original blueprint for beauty'.
Open laptop on black surface displaying a photo collage of models in fashionable clothing with the text "GET INSPIRED" at the top.
A photograph of a white printed sheet of paper inside a clear plastic bag. The paper features an image of an open refrigerator with various items inside, such as a leopard-print handbag, a bouquet of white flowers, and other objects. Below the refrigerator image, there is red text that says, "the original blueprint for beauty."
A person's head with wet hair submerged in a sink filled with water and soap bubbles, with a shower head above.

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